CONCEPT DESIGN - PRODUCTION GUIDANCE - INSTALLATION SUPPORT - GLOBAL WINDOWS, POP UPS & ACTIVATIONS

Richard Quinn × Tommy Hilfiger at Printemps Haussmann saw Printemps and KADEWE Berlin, host our immersive pop-up unveiling the designers’ exclusive capsule collaboration, where classic American preppy codes were reimagined through Richard Quinn’s exuberant prints and amplified silhouettes. We designed this in a runway-inspired setting, the space showcased statement pieces and reworked icons, with campaign imagery shot by Adrienne Raquel bringing the collaboration’s bold visual world to life and capturing the tension between timeless design and maximalist expression.